Monthly Archives: September 2018

Being Customer-Centric

by Aminat Abubakar Macdonald (2018) defines customer-centric as “a way of doing business with your customer in a way that provides a positive customer experience before and after the sale in order to drive repeat business, customer loyalty, and profits.” … Continue reading

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Entrepreneurship in Organizations

by Aminat Abubakar What is “entrepreneurial competence”? The global business environment has become more complex and competitive because of globalization and the rapid rise in technological development. As such for corporate organizations and entrepreneurs to survive and strive for a … Continue reading

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It’s ALL About Value

by Aminat Abubakar A value proposition is a statement that tells the audiences what your brand of products or services has to offer. It shows how your products or services would provide a solution or improvement to customer problems. It … Continue reading

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Ideation and Innovation

by Aminat Abubakar Ideation is the creative aspect of the design process by “which you generate the ideas that get you from the starting line to the finishing line” (Interaction Design Foundation, n.d.). The word ideation is about coming up … Continue reading

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What is an Entrepreneur?

by Aminat Abubakar Marc Ventresca a professor at the Saïd Business School, University of Oxford describes entrepreneurs as “system builders, creating enterprise by “marshaling, mobilizing, and connecting different worlds” (McCracken, 2011). Additionally, “an entrepreneur assembles and then integrates all the … Continue reading

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Course Reflection: Financial Intelligence

by Aminat Abubakar Despite being the toughest course so far, I have learned a great deal from Dr. Michael Petty’s financial intelligence class. Financial intelligence is a critical factor for leadership in understanding the organization’s financial result towards making better … Continue reading

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Financial Intelligence: Explain Why It Is a Critical Leadership Function

by Aminat Abubakar Future smart organizations invest in their employees, systems, and process to establish intelligent finance functions. Financial Intelligence is critical to leadership function. It provides a better understanding of what numbers really stand for and knowing what is … Continue reading

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